Job description
Join a leading luxury hotel in Miami, is seeking a talented Hospitality Marketing Director to spearhead marketing initiatives and strengthen brand positioning. This role requires a strategic thinker with a keen eye for market trends and the ability to craft compelling marketing campaigns. Join our client's team and play a key role in shaping the marketing strategy of one of Miami's premier hospitality destinations.
Responsibilities
- Develop and execute comprehensive marketing strategies to enhance the hotel's visibility and brand image.
- Collaborate closely with the sales team to align marketing efforts with revenue goals and drive room bookings.
- Oversee the creation of engaging promotional materials, including brochures, advertisements, and digital content.
- Manage social media channels and online presence, ensuring consistent messaging and high-quality content.
- Conduct market research to identify emerging trends and opportunities for innovation in the luxury hospitality sector.
- Coordinate with external agencies and vendors to execute marketing campaigns and events.
- Analyze key performance metrics and adjust marketing strategies accordingly to optimize results.
- Lead cross-functional meetings with departments such as F&B, events, and guest services to ensure alignment on marketing initiatives.
- Cultivate partnerships with local businesses, influencers, and media outlets to enhance the hotel's reputation and visibility in the community.
- Stay updated on industry developments and competitor activities to inform strategic decision-making.
Requirements
- Bachelor's degree in Marketing, Hospitality Management, or a related field; advanced degree preferred.
- Minimum of 5 years of experience in a senior marketing role within the luxury hospitality industry.
- Proven track record of developing and implementing successful marketing strategies that drive revenue growth.
- Strong leadership and communication skills, with the ability to collaborate effectively across departments.
- In-depth understanding of digital marketing channels, social media platforms, and online advertising techniques.
- Experience managing marketing budgets and analyzing ROI metrics to optimize performance.
- Knowledge of market research methodologies and ability to translate insights into actionable strategies.
- Demonstrated creativity and innovation in developing compelling marketing campaigns and promotional materials.
- Excellent organizational skills and attention to detail, with the ability to prioritize tasks in a fast-paced environment.
- Ability to adapt to changing market trends and consumer preferences to stay ahead of the competition.
Work conditions
- Workplace located in the vibrant city of Miami, within the luxurious setting of our client's esteemed hotel.
- Competitive salary commensurate with experience and performance, with opportunities for bonuses based on achieving marketing targets.
- Collaborative and dynamic work environment, surrounded by talented professionals dedicated to excellence in hospitality.
- Flexible work hours with occasional evening and weekend responsibilities to oversee events and marketing campaigns.
- Access to hotel amenities and discounts on accommodations for personal travel.
- Opportunities for professional development and training to stay updated on industry trends and best practices.
- Supportive management team committed to fostering career growth and success for all employees.
- Exciting challenges and opportunities to make a significant impact on the hotel's brand positioning and revenue growth.
This job offer is introduced to you by Morgan Richez
This job offer is managed by Morgan Mallet International's agency New-York - USA
Address : 260 Madison Avenue, 8th floor, New York, NY 10016, United States
Morgan Richez
Co-Founder
An entrepreneur at heart, I've been working in the luxury goods industry for 20 years. Recruitment has always been a passion for me, because this profession fulfils all the criteria necessary for human understanding. I've also had the good fortune to meet some of the world's wealthiest people from a wide variety of backgrounds. It's also a real pleasure to place candidates in the jobs of their dreams.
Morgan & Mallet Hospitality Staffing
This job offer is managed by Morgan Mallet International's agency New-York - USA
Address : 260 Madison Avenue, 8th floor, New York, NY 10016, United States
Share this job offer
Permanent
Full Time
Reference
0181-PAM
City
Miami
Country
USA
Posted
December 4, 2023
Salary
5,900
USD
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